10 Social Media Sites You Should Join Now

Whether you’re an experienced social media marketer, a marketer new to marketing through social media, or a business owner trying to harness social media, it’s beneficial to be familiar with the most prominent social networking sites. This enables you to increase your brand’s social media reach, engage with the relevant individuals, and accomplish your social media objectives.

Of course, the issue is not solely about the scale of social media platforms. It’s also about determining whether the social networking site is a good fit for your business and for you personally. Is it consistent with your brand’s image? Is your intended audience on that social media platform? How many social media platforms are you capable of managing concurrently?

To assist you, I conducted research and collated data on the 10 social media sites you should join now. Some will sound familiar, while others may sound unfamiliar. It may be worthwhile to study more about social media sites that could be beneficial to your brand but have not been examined.

Additionally, keep in mind that you are not required to be on every social media site! Let us begin.

  1. Facebook
    Facebook is the world’s most popular social media platform, with over two billion monthly users. It’s simple to get started on Facebook because nearly every type of content works well there – text, photographs, videos, live videos, and Stories. Just remember that Facebook favors posts that spark significant discussions and interactions, especially between family members or close friends.
  1. YouTube
    YouTube is a video-sharing website where users watch more than a billion hours of video per day. To begin, you may build a YouTube channel for your brand and publish videos for your subscribers to watch, like, comment on, and share.

    Apart from being the second biggest social media platform, YouTube (which is owned by Google) is frequently referred to as the second largest search engine following Google. Therefore, if you want to promote your brand on YouTube, I suggest reading up on YouTube SEO and social media marketing strategy. Additionally, you can promote on YouTube to expand your reach on the network.
  1. Instagram
    Instagram is a social media application that allows you to share photos and videos. A wide variety of content, including photographs, video content, Stories and live videos can be shared through the platform. If you’re a business, you can set up an Instagram business profile, which gives you access to detailed analytics on your profile and posts, as well as the opportunity to use third-party applications to schedule Instagram updates.
  1. WhatsApp
    WhatsApp is a messaging application that is used in more than 180 countries. Originally, WhatsApp was used exclusively for communication between family and friends. Individuals gradually began interacting with businesses using WhatsApp.

    WhatsApp has been expanding its business platform in order to enable businesses to create a professional profile, give customer service, and communicate with clients about their purchases. It has developed the WhatsApp Business app for small enterprises, whereas the WhatsApp Business API is available to medium and large scale businesses.
  1. Twitter
    Twitter is a social media platform that covers news, entertainment, sports, and politics. What distinguishes Twitter from the majority of other social media platforms is its huge emphasis on real-time information and 280-character tweet limit (140 for Japanese, Korean, and Chinese), in contrast to the majority of many other social media platforms, which have a much higher limit.

    Additionally, Twitter is frequently utilized as a customer care medium. According to Twitter advertisers, more than 80% of social customer service inquiries originate on the platform.
  1. Pinterest
    Pinterest is a platform for individuals to discover new things and be inspired, in contrast to the majority of social media platforms, which prioritize engagement. According to Pinterest, 78% of users believe that brand-related material on the platform is valuable (much higher than that on other sites).

    This presents a one-of-a-kind opportunity for your business to influence their shopping decisions. Because Pinterest users are looking to be inspired to try new things or make purchases, having a presence on the platform may help keep your brand top of mind.
  1. LinkedIn
    LinkedIn has evolved beyond its origins as a resume and job search platform. It has evolved into a professional social media platform for industry professionals to share content, connect, and promote their personal brands.

    Additionally, it has developed into a platform for corporations to create thought leadership and authority in their field, as well as recruit talent. LinkedIn also offers marketing through social media opportunities, including the ability to enhance your content, deliver targeted adverts to LinkedIn inboxes, and display ads along the site’s sidebar.
  1. Tumblr

    Tumblr is a blogging and social networking platform that enables users to communicate with their followers by posting text, photographs, links, videos, audio, and other media. Tumblr is a platform where people can publish a variety of topics, from pet photos to artwork to fashion. Tumblr blogs, on the surface, appear to be no different than other websites. Some of the blogs you’ll see online may be using Tumblr!
  1. Tik Tok
    Tik Tok (in China, it is referred to as Douyin) is a social media platform for music videos. It surpassed Facebook, Instagram, and other social media platforms as the world’s most installed app in the first quarter of 2018.

    Users can shoot and edit videos up to 60 seconds long, as well as add music and additional effects to their creations. Like Twitter, it has 140-character microblogging, video and photo posting, commenting, and account verification capabilities.
  1. Reddit
    Dubbed as the Internet’s front page, Reddit allows people to post questions, articles, and pictures for discussion and voting up or down. You can find a subreddit (a.k.a. a dedicated forum) for almost everything. It’s a good idea to do some research to see if there are any notable subreddits in which your business may be included. Other than posting your own material and participating in discussions, Reddit allows you to find and promote your own content.

Conclusion

Regardless of the size of the social media platform in terms of traffic, what matters most is that your brand’s target demographic be present on the social media platforms in question. Having said that, bigger social media platforms, such as Facebook, generally cover a broad spectrum of interests and themes, making them ideal for the majority of brands. We at Metadvanced can assist you in publishing and scheduling social media posts to the most popular social media platforms, including Facebook, Instagram, Twitter, YouTube, LinkedIn, and Pinterest. If you want to build a strong fanbase on these social media platforms, we can develop a social media marketing strategy that is tailored specifically to your needs and help you rank higher in search engine results.

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